We produced this campaign photoshoot for Kipling, who was launching a new unisex product line and wanted to revisit it's roots. Back to the beginning when they were originally a unisex brand.
We were briefed to create a photoshoot with a nod to the 90's, using both male and female models, and a fun young look.
Our solution: shoot in Valencia! We hired a local Spanish photography team and flew a small Nederlands team out to shoot over 3 days. We utilised the variety of Valencia with it's graffiti district and beautiful seaside architecture to create the fun, youthful look Kipling was going for.
The results were these campaign visuals which have been used globally online and in outdoor advertising to celebrate one of the biggest product launches in 30 years.
Photography & Styling: Palm Studio | Models: UnoModels